Virtual reality is promoted as a tool for corporate communication


Jeremy Bailenson, the founder of the Stanford Virtual Human Interaction Lab, said that communication in virtual space has advantages over videoconferencing. According to him, meetings in VR are more suitable for non-verbal communication, they are more effective for the transmission of visual contact, and soon the technology of virtual touch and fragrances transmission are also expected to be introduced.

Ken Perlin, the professor of computer science at New York University and the head of the NYU Media Research Lab, has been exploring the corporate interaction of people in the VR-space for 2 years. It appears to him that the virtual technologies change the working space for the better, helping employees to feel closer interaction.

Ken Perlin and his team conducted the laboratory experiments during which they were immersed together into an artificially simulated space via VR glasses and manipulators. There they created images and 3D objects using their digital images (avatars).

The collective virtual reality experiments for corporate work improvements were also conducted in such companies as National Grid UK, Bank of Ireland and 232 Studios. Their management has confirmed the favorable impact of VR technologies on the corporate atmosphere among employees. 

Companies regularly use the Internet to communicate with their branches in different cities and countries as well as for close cooperation with distant enterprises. But even video conferencing, which until now was considered the most approximate to the real communication, does not give the effect of teambuilding, which is needed for the organization of a successful team. The virtual reality technologies are likely to become a solution here.